Conceptive Studio | Closet With Benefits
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Closet With Benefits

A NYC exclusive subscription website that allows female members to rent 3 dresses per week.
Branding, Development, Web Design
About This Project

This amazing NYC fashion start-up contacted us to help bring to life their unique idea, a sort of “Netflix for fashion”.


They needed a subscription website to let their members rent 3 dresses at the time that would be personally delivered to their office. The requirements were to build a system featuring a calendar for scheduling, a sort of “personal closet” to show users the items they were getting/returning/previously received, and the ability to buy the items they currently had at home. We knew it wasn’t an easy project, but after working passionately with the owners, we delivered a product that we can be proud of.


The site’s branding, UX, and design was created from scratch and built it into a custom OpenCart system.